It’s always risky to host Saturday Night Live (SNL); not everyone can do “funny.” For most politicians, spoofing pop culture with outrageous punchlines falls outside their wheelhouse. Add to this the broader reality of dropping poll numbers and a generally regarded unremarkable CNBC GOP debate recently, Donald Trump’s November 7th SNL hosting gig has a lot riding on it.
What can the Trump brand do to capitalize on this opportunity? The more you know your audience and can anticipate their reactions, the better skilled you will be at crafting the best laughs. As part of Lightspeed GMI’s Election in Context project, we’ve pulled out some details that might help Trump make the most of this opportunity.