Lightspeed Blog

The Future of PCs in Digital India

Posted by Shrey Goel on Apr 26, 2017

Primarily due to restricted cash flow across households, Q4 2016 in India had a major impact on the local durables market. Demonetization not only impacted households, but also retailers and manufacturers. However, the PC market had its own story.

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Topics: Marketing Research, PCs

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