Lightspeed Blog

Celebrating Valentine's Day

Posted by Lamia Lee on Feb 12, 2015

This week, we asked panelists in the Asia Pacific region how they plan to celebrate Valentine's Day this year. In Australia, 51% of respondents said that they do not celebrate Valentine's Day, as did 42% in Korea. In other countries, such as China and Japan, panelists will be celebrating by exchanging gifts, flowers and chocolates, and/or dining out for the occasion. See the full results of our survey below.

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Topics: Holidays, Infographics

Halloween Goes Hollywood: A Lightspeed GMI Mobile Report

Posted by David Shanker on Oct 27, 2014

Last week, Forbes reported that Halloween spending in the US is expected to be around $11.3 billion this year. With that kind of skin in the zombie game, we decided to turn to the Lightspeed GMI Mobile Panel for a pulse check on what tricks (and treats) consumers have up their sleeves for Halloween 2014.

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Topics: Mobile, Holidays

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